Privacy Policy | Ground Zero Vitality

Ground Zero Vitality, LLC Privacy Policy

Last updated January 21, 2023

This privacy policy for Ground Zero Vitality, LLC ("Company," "we," "us," or "our"), explains how and why we may collect store, use, and/or share (“process” or “processing”) information you provide to us when you use our services ("Services").

Questions or concerns? Please contact us at groundzerovitality@gmail.com.

SUMMARY – This summary provides highlights of the essential information found in this Privacy Policy. To learn more about a particular topic, please use the table of contents below to navigate to that section.

Processing Personal Information. We may process your personal information depending on how you interact with Ground Zero Vitality, LLC and the Services.
Sensitive Personal Information. We may process sensitive personal information, if necessary and with your consent, or as otherwise permitted by applicable law.
Third Parties and Personal Information. We do not receive any information from third parties; however, we may share your personal information with third parties if you are a member of Lifetime Fitness, in accordance with your membership agreement and policies.
What do you mean by process? We process the personal information you provide to contact you, administer Services, for security and fraud prevention, and to comply with applicable law. We process personal information only when provided to us, and when we have a valid legal reason.
Safety of personal information. Nothing is guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. We strive to do our best in making sure we only collect what we need, when we need it, and keep it secure.
What are your rights? Depending on where you are located, the applicable privacy law in your jurisdiction may provide specific rights regarding your personal information. To exercise your rights, you may contact us. Action will be taken upon any request in accordance with applicable data protection laws. Want to learn more about what Ground Zero Vitality, LLC does with any information we collect?

TABLE OF CONTENTS

1. WHAT INFORMATION DO WE COLLECT?
2. HOW DO WE PROCESS PERSONAL INFORMATION?
3. HOW DO WE SHARE YOUR PERSONAL INFORMATION WITH THIRD PARTIES?

4. HOW LONG DO WE KEEP PERSONAL INFORMATION?
5. HOW DO WE KEEP PERSONAL INFORMATION SAFE?
6. DO WE COLLECT INFORMATION FROM MINORS?
7. WHAT ARE YOUR PRIVACY RIGHTS?
8. CONTROLS FOR DO-NOT-TRACK FEATURES
9. CALIFORNIA PRIVACY LAW
10. VIRGINIA PRIVACY LAW
11. PRIVACY POLICY UPDATES
12. CONTACT US
13. HOW TO REVIEW AND/OR UPDATE COLLECTED DATA

1. WHAT INFORMATION DO WE COLLECT?

Personal Information Disclosed to Ground Zero Vitality

When you voluntarily provide personal information, such as filling out the contact form or booking a Service, we collect that personal information. The information collected is dependent upon the context of your interaction and engagement with us. We may collect the following information:

Names
Email addresses
Mailing addresses
Billing addresses
Debit/credit card numbers
Contact preferences
Contact or authentication data
Phone numbers
Session inquiries, information, and messages.

Sensitive Information. When appropriate and with your consent, we may process the following categories of sensitive information:

Physical well-being data
Emotional well-being data
Mental well-being data

Payment Data and Information. When you book a session and with your consent, we may collect payment data necessary to process and accept payment for Services. Payment information is facilitated and processed with Stripe. You may find their privacy notice link(s) here: https://stripe.com/privacy. The information we collect includes:

Payment method
Payment type
Card number and information
Billing Address
Security code

When providing personal information, all of it must be true, accurate, and complete. If your information changes, you must notify us.

2. HOW DO WE PROCESS PERSONAL INFORMATION?

We process personal information for a variety of reasons depending on how you interact with us, including but not limited to communicating with you and to provide, improve, and administer our Services. We may also process your information for other purposes with your consent and to comply with applicable law. The following are different ways we may process your personal information:

To administer requested Services
To respond to contact requests and inquiries
To provide feedback and request feedback
To send promotional and marketing communications in accordance with your communication preferences
To post testimonials (only with your consent)
To protect our Services
To evaluate and improve our Services

3. HOW DO WE SHARE YOUR PERSONAL INFORMATION WITH THIRD PARTIES?

We may share information in specific instances described in this section.

If you are a member of Lifetime Fitness and you share personal information with us through your interactions on this website, we may share your personal information with Lifetime Fitness. Lifetime Fitness members will have their sessions and information booked through us, with payment and processing facilitated through Lifetime Fitness. For more information on how this process works for Lifetime Fitness members, please email groundzerovitality@gmail.com, or speak to a member advisor at Lifetime Fitness.

4. HOW LONG DO WE KEEP PERSONAL INFORMATION?

We keep personal information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless otherwise required by law or your request.

When we have no further, ongoing legitimate business reasons to process personal information, we will either delete or anonymize such information. If this is not possible to delete such information, we will securely store personal information and isolate it from any further processing until deletion is possible.

5. HOW DO WE KEEP PERSONAL INFORMATION SAFE?

We aim to protect your personal information through a system of organizational and technical security measures. Regardless of our safeguards and efforts to secure personal information, electronic transmission of information over the Internet or information storage technology is not guaranteed to be 100% secure, so we cannot promise or guarantee that cybercriminals or other unauthorized third parties will not be able to defeat security implementations. Although we do our best to protect personal information, transmission of personal information to and from our website is at your own risk. You should only access the Services within a secure environment.

6. DO WE COLLECT INFORMATION FROM MINORS?

We do not knowingly collect data from minors, nor market to children under 18 years of age. The Services can be provided to minors, with parental consent, but we will not actively request this information through our website. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of a minor and consent to such minor dependent’s access to the Services. If we learn that personal information from users less than 18 years of age has been collected, we will destroy the information. If you become aware of any information we may have collected from children under age 18, please contact us at groundzerovitality@gmail.com.

7. WHAT ARE YOUR PRIVACY RIGHTS?

You may review, change, or request for your personal information and data to be deleted at any time.

If you are located in the EEA or UK believe we have unlawfully processed your personal information, you can find more details here: https://ec.europa.eu/justice/data-protection/bodies/authorities/index_en.htm.

If you are located in Switzerland, the contact details for the data protection authorities are available here: https://www.edoeb.admin.ch/edoeb/en/home.html.

Withdrawing Consent: You have the right to withdraw your consent to the processing of your personal information at any time. Please use the contact information in the section "CONTACT US" below.

Withdrawing consent DOES NOT affect our right to process your personal information in accordance with applicable law

Marketing Opt-Out: You can unsubscribe from marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send, or by contacting us using the details provided in the section "CONTACT US" below. We will only contact your for legitimate, ongoing business reasons after you have updated your communication preferences.

If you have questions or comments about your privacy rights, you may email us at groundzerovitality@gmail.com.

8. CONTROLS FOR DO-NOT-TRACK FEATURES

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.

9. CALIFORNIA PRIVACY LAW

Residents of California have specific rights regarding their personal information.

California Civil Code Section 1798.83 permits California residents to request and receive information once a year and free of charge. This information includes:

Information about categories of personal information (if any) we disclosed to any third parties for direct marketing purposes
Names and addresses of any third parties we shared personal information in the immediately preceding calendar year.

If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.

CCPA Privacy Notice

The California Code of Regulations defines a "resident" as:

every individual who is in the State of California for other than a temporary or transitory purpose and
every individual who is domiciled in the State of California who is outside the State of California for a temporary or transitory purpose.

All other individuals are defined as "non-residents."

What categories of personal information do we collect?

Contact details, such as real name, alias, postal address, telephone or mobile contact number, email address

Payment information such as your credit/debit card information, billing address, security code, etc.
Physical, emotional, and mental well-being data

We use and retain the collected personal information as needed to provide the Services for as long as the client engages in and continues receiving services. Upon notice from you, we will remove and destroy any of the collected information.

You have the right to limit the use or disclosure of your sensitive personal information.

How do we use and share your personal information?

More information about our data collection and sharing practices can be found in this privacy notice. You may contact us by email at groundzerovitality@gmail.com.

If you choose to authorize an agent to exercise your right to opt out on your behalf, we may deny a request from such agent until that agent has submitted documented proof of the validity to act on your behalf.

Will your information be shared with anyone else?

We may disclose your personal information pursuant to a written agreement between us and a third party, if necessary, for the provision of Services. In the event we have determined a need to share personal information for the provision of Services, we will notify you as such and will follow the same strict privacy protection obligations mandated by the CCPA.

We use personal information for our own legitimate business purposes, such as for continued evaluation, Service development, and demonstration. This is not considered to be "selling" of your personal information.

Ground Zero Vitality, LLC has not disclosed, sold, or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. Ground Zero Vitality, LLC will not sell or share personal information in the future belonging to website visitors, users, and other consumers.

Your rights to your personal data.

You have the right to request deletion of your personal data.

If you ask us to delete your personal information, we will delete your personal information, subject to exceptions provided by applicable law, including but not limited to the exercise by compliance requirements under legal obligations or any processing that may be required to protect against illegal activities.

You have the right to know what personal data we have collected. You may request a copy of the personal data we have at any time. This includes whether or not we have collected personal information, the categories of personal information collected, the purpose for which we have collected, and whether we have sold or shared the personal information collected.

In accordance with applicable law, we are not obligated to provide or delete personal information that has been anonymized in response to a consumer request or to re-identify individual data to verify a consumer request.

We will not discriminate against you if you exercise your privacy rights.

Right to Limit Use and Disclosure of Sensitive Personal Information

If a business collects any of the following: social security information, drivers' licenses, state ID cards, passport numbers, account login information, credit card numbers, financial account information, or credentials allowing access to such accounts, precise geolocation, the contents of email and text, unless the business is the intended recipient of the communication, genetic data, biometric data, and health data; you have the right to direct that business to limit its use of your sensitive personal information pursuant to legitimate business purposes that are necessary to perform Services.

A business is no longer allowed to use or disclose your sensitive personal information for reasons outside of legitimate business purposes once they receive your request. Unless you provide consent for the future use or disclosure of sensitive personal information, a business may not use it.

Please note that sensitive personal information that is collected or processed without the purpose of inferring characteristics about a consumer is not covered by this right, as well as the publicly available information.

To exercise your right to limit use and disclosure of sensitive personal information, please email groundzerovitality@gmail.com.

Verification process

Upon receiving your request, we will need to verify your identity. We require you to provide information so that we can match it with information you have provided us. We may contact you through a communication method (e.g., phone or email) that you have previously provided to us to complete verification.

We will only use personal information provided in your request to verify your identity or authority to make the request, and we will do our best to avoid requesting additional information from you .If we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity and for security or fraud-prevention purposes. We will delete additional information you have provided as soon as we finish verification.

You may object to the processing of your personal information.

You may request correction of your personal data if it is incorrect or no longer relevant.

You can designate an authorized agent to make a request under the CCPA on your behalf.

You may request to opt out from future selling or sharing of your personal information to third parties. Upon receiving an opt-out request, we will act upon the request as soon as possible, but no later than ten (10) days from the date of the request submission.

To exercise these rights, you can contact us by email at groundzerovitality@gmail.com.

10. VIRGINIA PRIVACY LAW

Virginia residents have specific rights regarding their personal information.

Virginia CDPA Privacy Notice

Under the Virginia Consumer Data Protection Act (CDPA):

"Consumer" means a natural person who is a resident of the Commonwealth acting only in an individual or household context. It does not include a natural person acting in a commercial or employment context.

"Personal data" means any information that is linked or reasonably linkable to an identified or identifiable natural person. "Personal data" does not include de-identified data or publicly available information.

"Sale of personal data" means the exchange of personal data for monetary consideration.

If this definition "consumer" applies to you, you have certain rights and obligations regarding your personal data.

The information we collect, use, and disclose about you varies depending on your interactions with Ground Zero Vitality, LLC and our Services.

Your rights with respect to your personal data

Right to be informed if we are processing your personal data
Right to access your personal data
Right to correct inaccuracies in your personal data
Right to request deletion of your personal data
Right to obtain a copy of the personal data you have shared
Right to opt out of the processing of your personal data if it is used for targeted advertising, sale, or profiling in furtherance of decisions that produce legal or similarly significant effects ("profiling")

Ground Zero Vitality, LLC has not sold any personal data to third parties for business or commercial purposes. Ground Zero Vitality, LLC will not sell personal data in the future belonging to website visitors, users, and other consumers.

More information about our data collection and sharing practices can be found in this privacy policy. You may contact us by email at groundzerovitality@gmail.com.

Verification process

Upon receiving your request, we will respond as soon as possible, without undue delay,, but in all cases, within forty-five (45) days of receipt. The response period may be extended once by forty-five (45) additional days when reasonably necessary. We will inform you of any such extension within the initial 45-day response period, together with the reason for the extension.

Right to appeal

If we decline to take action regarding your request, we will notify you of our decision and reasoning. You may appeal this decision by contacting us at groundzerovitality@gmail.com. We will inform you, in writing, within sixty (60) days of your appeal of any action taken or not taken, including a written explanation, of the reasoning behind our decision. If your appeal if denied, you may contact the Attorney General to submit a complaint.

11. PRIVACY POLICY UPDATES

We will update this Privacy Policy periodically to stay compliant with relevant laws.

Upon any update to this Privacy Policy, we will indicate such update with a revised date at the top of the Privacy Policy, “Updated as of [DATE].” If material changes are made, we may notify you either by prominently posting a notice of such changes on our website or by directly contacting you through email. Please review this Privacy Policy to stay informed of how we protect personal information.

12. CONTACT US

If you have questions or comments about this notice, you may email us at groundzerovitality@gmail.com.

Ground Zero Vitality, LLC

Clive, IA 50325
United States

13. HOW TO REVIEW AND/OR UPDATE COLLECTED DATA

Based on the applicable laws of your country and/or state, you may have the right to request access to the personal information we have collected. You may also have the right to change/update that information or delete it. To request to review, update, or delete your personal information, please contact us at groundzerovitality.com